EUROPEAN MARKET EXPANSION FOR PET BRANDS

European Pet Markets.

Within Reach.

PetReach combines market intelligence, in-market retail research and commercial development to help pet brands enter and grow across Europe.

Explore our services

Explore Market in a Box

EUROPEAN MARKET EXPANSION FOR PET BRANDS

European Pet
Markets.

Within Reach.

PetReach combines market intelligence, in-market retail research and commercial development to help pet brands enter and grow across Europe.

Explore our services

Explore Market in a Box

Selected brands we’ve worked with

Two ways to move your brand forward in Europe.

From £1,095

Market in a Box

A focused market project. A tangible starting point.

We go into your chosen European market, visit relevant retailers and research your category first-hand. We assess shelves, compare pricing and packaging and buy competitor products, giving you a real view of where your brand could fit.

You receive a detailed commercial report, a physical box of locally sourced products and a findings call to discuss the opportunities and next steps

Real store visits. First-hand market intelligence. Delivered straight to your desk.

Book Market in a Box

Monthly retainer - Pricing tailored to scope

European Growth Partnership

Your European expansion partner, on a monthly retainer.

We work with you to enter new European markets and develop existing ones. From choosing where to focus to identifying distributors, approaching retailers and supporting buyer conversations, we turn your expansion plans into practical commercial activity.

Each partnership is tailored to your brand. We agree priorities, scope and a monthly fee around the support you need, whether that's market research, hands-on business development or ongoing distributor and account management.

Bespoke support. Local market knowledge. Ongoing commercial action.

Book a Free Consultation

Market in a Box

See the shelves. Compare the products. Understand where you fit.

We travel to your target European market, assess the category first-hand, visit relevant retailers and source representative competitor products. You receive a detailed commercial market report, a physical box of products from the market, and a clear view of where your brand fits, what may need adapting and how best to enter.

£1,095 / one market, a clearer perspective

Book Market in a Box

FIELDNOTES

Your next market. In focus.

PetReach

THE MARKET AT YOUR FINGERTIPS (LITERALLY)

Commercial Market Report

Category, pricing, positioning, whitespace and recommendations.

Physical Competitor Box

Local competitor products sourced directly from the market, with in-depth analysis tailored to your category and proposition.

Real Retail Intelligence

Shelf photos, range structure and merchandising observations. Real customer conversations. Boots on the ground in your target market.

Market-Fit Assessment

Where your product fits, what may need adapting and where the opportunity lies.

Validated the opportunity? Now build the market.

FROM INSIGHT TO EXECUTION

Market in a Box helps you understand where you fit. The European Growth Partnership helps turn that insight into distributor relationships, retailer conversations and ongoing commercial growth.

European Growth Partnership

01

We Identify your opportunity

We assess European markets, research competitors and physically visit relevant retailers to identify where your brand has the strongest opportunity.

02

We prepare your market entry

We develop your route to market, recommend product and packaging adaptations, coordinate export-readiness requirements and build your pricing model. Where specialist input is needed, we coordinate it with the right advisers.

03

We approach the right partners

We identify suitable distributors, wholesalers and retailers, find the decision-makers and manage outreach. We prepare buyer presentations, coordinate samples and arrange commercial meetings on your behalf.

04

We manage negotiations and launch

We progress buyer conversations, negotiate within agreed parameters and coordinate partner onboarding. We manage the actions needed to move towards launch, with your approval on final commercial commitments.

05

We develop your European business

We maintain partner relationships, follow up on sales and stock performance, and pursue repeat orders, new listings and wider distribution. We visit the market where needed to check how your products are performing in-store.

A SPECIALIST PARTNER, NOT A DISTANT ADVISER

We don’t just analyse European markets from a desk. We go into them.

PetReach combines structured market intelligence, physical market visits, retail analysis, distributor development, buyer research and commercial execution. Specialist support, grounded in the real world.

About PetReach

Some Recent Fieldnotes

CATEGORY STRATEGY

Private label in European pet food

Competing in a category where the retailer is also a brand.

MARKET INTELLIGENCE

European pet populations: beyond the headline

Why population size is only the starting point for market selection.

ROUTE TO MARKET

Choosing the right distributor

A practical framework for evaluating your next commercial partner.